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Drew Friedmann

Came up in sales. Now I build the AI systems behind revenue | GTM Engineer & RevOps | 11 years carrying a number | n8n, Claude, Salesforce

Cincinnati, Ohio, United Statesuniverse-v1 · gtme
FunnelAIex-Relyance AIex-Egnyte
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About

Within the last year, 22 companies told me what was broken in their go-to-market organization. Almost all of them said a version of the same thing. They have the tools. They have the data. Nothing connects them. What I heard: Gong that doesn't write back to Salesforce. Five CRM instances that sync sometimes. Thirty-seven tools with no owner. An enrichment engine scoring accounts with no path to the CRM. Then AI lands on top of that. The mandate comes down from the CEO, nobody defines what good looks like, and everyone invents their own version. One VP described his company's AI usage as a free-for-all. The part that surprises me is that it's almost never resistance. A VP of RevOps told me he'd bought the tool, run the adoption survey, watched the numbers come back low, and figured people didn't want it. They wanted it. They didn't know what to use it for. I came up in sales, not engineering. I spent 11 years carrying a quota and running SDR teams before I learned to build. Most people doing go-to-market and revenue operations work came from the technical side and have never had to get a change adopted by people whose livelihood depends on the old way. What that's looked like in my projects:- An AI enrichment pipeline across 118K accounts that cut 26% of the database- The workflows behind customer lifecycle, lead capture, and outreach, so leads get worked in minutes instead of hours or days- A team of 12 SDRs whose share of total pipeline went from 30% to 70% in a yearI've mostly built on n8n, Claude, and Salesforce, but fluent in others. I do this as project engagements and I'd do it full-time for the right team. If your AI mandate showed up without a definition, send me a note. I have a lot of these types of conversations. Reach me at drew.friedmann@funnelai.org

Company history

  1. Relyance AIABM & Outbound Lead, Data Privacy2022-07 – 2023-07 · 1y
  2. EgnyteGTM Lead, Life Sciences2021-07 – 2022-07 · 1y
  3. Ladris AISales Engineer, Marketing Specialist2023-07 – 2024-03 · 8 mo
  4. MedrioSales Development Representative - Team Lead2015-07 – 2018-07 · 3y
  5. MedrioHead of Sales and Business Development2018-07 – 2020-07 · 2y
  6. Cedar Associates LLCResearch Analyst2013-07 – 2014-07 · 1y
  7. IntuitSr. Lead Development Representative2014-04 – 2015-04 · 1y
  8. FunnelAIGTM Engineer & AI Automation Consultant2024-05 – present · 2y 3mo

Skills

n8nSalesforceZoomInfoenrichment pipelineautomationsqlAnthropic ClaudeAI Workflow Designrevenue operationsData MigrationCRM ArchitectureMarketing OperationsPrompt EngineeringDatabase DesignAPI DevelopmentAI automationpythonLarge Language Models (LLM)JavaScriptCustomer Relationship Management (CRM)Artificial Intelligence (AI)Sales

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