Malaika Zaheer

About

I build systems that turn go-to-market ideas into scalable execution. With a background in Business Administration (Marketing) from COMSATS University Islamabad, I started in digital marketing and quickly moved toward the technical side of growth, where strategy meets automation. Today, I work as a GTM Engineer, focusing on designing and optimizing outbound and growth systems. That includes building workflows, automating lead generation, refining targeting, and making sure the right message reaches the right people at the right time. I enjoy working at the intersection of marketing, data, and operations, breaking down messy processes and rebuilding them into efficient, repeatable systems that actually drive results. Always experimenting. Always learning. Always improving. Open to connecting with people building interesting things in growth, automation, and GTM.

Company history

1. 
   INSIDER (SMC-PVT) LTDInternship Trainee2024-07 – 2024-08 · 1 mo
2. 
   OutlystGTM Engineer2025-02 – 2025-08 · 6 mo
3. 
   Askari BankIntern2023-07 – 2023-08 · 1 mo
4. 
   ATQLeadsGo-To-Market Engineer — Level 12026-02 – present · 6 mo

Skills

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