Debashis Bisoye

Go-To-Market (GTM) Strategy Engineer | Revenue Growth | Sales Enablement | Market Entry | Product Launch | RevOps | AI Automation

Location n/auniverse-v1 · gtme
Apteanex-Indian Railwaysex-Volza

About

Go-To-Market (GTM) Strategy Engineer with 5+ years of experience driving revenue growth, market entry, and sales enablement at Aptean — a global B2B SaaS company.I specialize in designing and executing end-to-end GTM strategies that align product, marketing, and sales teams to accelerate pipeline velocity and win new markets. My work sits at the intersection of data, automation, and commercial strategy — turning complex market signals into actionable revenue plays.Core GTM Capabilities:• GTM Strategy Design & Execution — market segmentation, ICP definition, competitive positioning, and go-to-market playbooks for product launches• Revenue Operations (RevOps) — ETL/ELT pipelines (Fivetran, Azure, Snowflake) delivering near real-time GTM reporting for revenue leadership• Sales Enablement — Power BI dashboards tracking pipeline velocity, campaign ROI, and customer acquisition cost (CAC) to drive data-informed sales decisions• Market Intelligence — synthesizing competitive landscape, buyer persona research, and win/loss analysis to sharpen GTM messaging• AI-Powered GTM Automation — building automated executive reporting, revenue leakage detection, and AI workflows using Claude API and Make.com• Cross-Functional Alignment — partnering with Sales, Marketing, Finance, and Product teams to execute coordinated GTM motionsTools & Platforms: Snowflake | Fivetran | Azure | Power BI | Microsoft Fabric | HubSpot | Claude AI | Make.com | SQLEducation: BTech, Mechanical Engineering — Trident Academy of Technology, BhubaneswarOpen to GTM Engineer, Revenue Operations, Sales Strategy, and Growth roles. Let's connect!

Company history

  1. Indian RailwaysSummer Intern2018-06 – 2018-07 · 1 mo
  2. VolzaBusiness Analyst2023-10 – 2024-03 · 5 mo
  3. BYJU'SBusiness Analyst2019-09 – 2023-05 · 3y 8mo
  4. ApteanGtm Engineer2024-07 – present · 2y 1mo

Skills

HubSpotMakeautomationsqlCompetitive AnalysisProduct LaunchMarket ResearchRevOpsSales EnablementGo-to-Market StrategyData VisualizationFivetran ETL ToolSnowflakeOperations ManagementAd Hoc ReportingSales AnalysisMarketing StrategyA/B TestingStatistical Data AnalysisIT Business AnalysisMicrosoft FabricMicrosoft AzureMicrosoft SQL ServerRevenue & Profit Growth

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