Denisse Schnabel Soker
Growth & GTM Manager @ NetApp | Pipeline driver | Strategic Marketing Management | B2B Enterprise SaaS Growth Leader
ex-Kindite (Acquired by RingCentral)About
My childhood dream was to become an ambassador.I imagined building bridges between countries.Today, I build bridges between strategy and execution, marketing and sales, people and systems.I’m a B2B marketing leader who helps companies turn commercial complexity into momentum.I don’t start with campaigns.I start with questions.* What’s actually working today?* Where is growth leaking?* What’s the real bottleneck?* What creates the most leverage?Because growth isn’t usually a marketing problem.It’s a commercial one.Once the strategy is clear, I build the engine that makes it repeatable—from GTM strategy and demand generation to lifecycle programs, enablement, AI workflows and cross-functional execution.Some highlights along the way:▶️ Scaled an incubation business from $5M to $25M ARR▶️ Built marketing functions and commercial foundations from scratch▶️ Designed global GTM and demand generation programs▶️ Improved pipeline performance through scalable systems, not one-off campaigns▶️ Helped marketing and sales move as one teamA few beliefs that guide my work:* Growth isn’t created. It’s uncovered.* Curiosity comes before execution.* AI amplifies good systems—it doesn’t replace them.* The best marketing creates alignment, not just pipeline.* People scale businesses. Systems help them do it.If you’re building a commercial engine, refining your GTM strategy, or trying to understand why growth has stalled, let’s connect.
Company history
- HybridcreativeproQA Manager2014-07 – 2015-06 · 11 mo
- Kindite (Acquired by RingCentral)Head Of Marketing2019-06 – 2021-04 · 1y 10mo
- NetAppGrowth Strategy Manager2021-04 – 2024-11 · 3y 7mo
- PowerLink CRMProduct Marketing Manager2015-04 – 2015-08 · 4 mo
- Israel Precious Stones & Diamonds ExchangeAccount Manager2009-10 – 2013-10 · 4y
- WorkfreelanceQA Manager2014-07 – 2015-06 · 11 mo
- Lewis J. AdvertisingQA Manager2014-07 – 2015-06 · 11 mo
- NetAppGTM Engineer2024-12 – present · 1y 8mo
- K Logic Future MarketingCustomer Growth Manager2016-11 – 2019-05 · 2y 6mo
- National Union of Israeli StudentsHead of Digital Media & Online Marketing2015-08 – 2016-11 · 1y 3mo
- LionbridgeInternet & Social Media Assessor2014-02 – 2017-02 · 3y
- K Logic Future MarketingGrowth Strategy Manager2018-02 – 2019-05 · 1y 3mo
- Keren Shemesh FoundationDigital Marketing Mentor2017-07 – 2021-12 · 4y 5mo
- Mike OllefsQA Managerunknown – present
- No-company. (Self-employed.)QA Managerunknown – present
- Go To Market EngineeringQA Managerunknown – present
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