Erik Hernal

About

Hey, I'm Erik! 👋I build automated outbound systems that combine Email + LinkedIn to get consistent meetings.My background isn't just sales—it's system architecture.Honestly, I think most companies get outbound completely wrong. They treat it as a brute-force activity. They hire more SDRs, send more generic spam, and hope something sticks. But all that does is burn through your TAM and annoy potential buyers.I treat outbound as an engineering problem.By combining AI, Clay, and data orchestration, I build systems that generate revenue on autopilot without the manual grind.But here's the reality: not every company needs the same level of complexity.If you're a Founder looking for speed, you need execution.If you're a Sales Leader at a mid-market firm, you need infrastructure.👇 CHOOSE YOUR PATHFOR SMBs & FOUNDERS: Lumos (lumosco.ai)If you need leads yesterday, you don't have time to master complex tools or manage an expensive team. You just need a partner to handle the execution so you can focus on taking the meetings.• Done-for-you LinkedIn outreach starting at $297/mo.• We handle the heavy lifting: list building, copywriting, and campaign management.• You get a consistent stream of leads delivered to your inbox while you focus on closing deals.FOR MID-MARKET & ENTERPRISE: AGENTIC (heyagentic.ai)Custom GTM Engineering & Clay WorkflowsIf your sales team is established but your data is messy and workflows are manual, you need a GTM Engineer to architect a system that fits your tech stack.• Fractional GTM Engineering and high-complexity automation.• I'll build custom Clay tables, waterfall data enrichment, programmatic no-code automation, AI-agent research, and CRM integrations.• You get a fully autonomous prospecting machine that targets your ICP with hyper-personalized relevance at scale.CLIENT RESULTSRegardless of the path, my philosophy is the same. It's about results (not busy work):✅ Enterprise CRM Platform: Generated 40+ qualified meetings/mo using AI-powered personalization.✅ Project Management SaaS: Cut 15+ hours of manual prospecting/week while maintaining 15%+ reply rates.✅ Global HR Platform: Delivered 22 sales meetings in Week 1 via scalable infrastructure.READY TO BUILD YOUR PIPELINE?Option A: "I need affordable, consistent leads right now." (Lumos)Web: lumosco.aiBook a Call: https://tidycal.com/team/lumos/free-consultationOption B: "I need custom engineering & Clay automation." (Agentic)Web: heyagentic.aiBook a Call: https://tidycal.com/heyagentic/30-minutes

Company history

1. 
   LumosCo-Founder2023-09 – present · 2y 11mo
2. 
   GrowthPhysicsProduct Manager2018-04 – 2019-08 · 1y 4mo
3. 
   MedelySenior Product Manager2022-08 – 2023-08 · 1y
4. 
   CleverlyHead of Growth2019-06 – 2022-07 · 3y 1mo
5. 
   HoneyProduct Marketing2018-06 – 2019-05 · 11 mo
6. 
   Outbound SystemHead of GTMHead of GTM Engineering2024-08 – present · 2y
7. 
   AgenticFounder & GTM Engineer2024-09 – present · 1y 11mo

Skills

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