Hugo Laloux
Senior Account Executive | Technical GTM | AI-Native Sales Systems
About
Senior Strategic Account Executive with 8+ years across B2B sales, enterprise software and GTM leadership. I run complex, full-cycle sales motions and build practical systems that help sales teams move faster.At Odoo, I own full-cycle enterprise software sales, from self-sourced prospecting and discovery through tailored demos, negotiation and close. I reached 190% Q1 and 160% in Q2 engaging owners, CFOs, IT and operations teams without a dedicated SE.Previously, I built Malt’s commercial sales organization from 0 to 10 AEs. The team generated $5.7M in monthly GMV, grew 34% YoY and averaged 110%+ quota attainment. I designed the hiring, onboarding, pipeline management, sales methodology and coaching systems from scratch.Earlier, I sold developer engagement and cloud community programs to DevRel and marketing leaders at AWS, Google Cloud, IBM and Huawei, with an average deal size of approximately $135K. At Schoolab, I closed the company’s largest multi-year contract at approximately $1.6M.Alongside selling, I’m leading AI initiatives at Odoo, currently deploying a sales automation tool that converts sales-call transcripts into configured product demos. It combines Claude, workflow automation and CRM data to reduce preparation work and make buyer conversations more relevant.My work sits at the intersection of enterprise software sales, technical discovery, GTM strategy, sales leadership and workflow automation.
Company history
- UpworkGTM Engineer2025-02 – 2025-11 · 9 mo
- Ter Chemicals Distribution GroupAccount Executive2016-06 – 2017-12 · 1y 6mo
- SchoolabEnterprise Account Executive2020-01 – 2022-06 · 2y 5mo
- BeMyAppEnterprise Account Executive2018-01 – 2019-12 · 1y 11mo
- OdooSenior Account Executive2025-12 – present · 8 mo
- MaltSales Manager Mid Market2022-06 – 2025-02 · 2y 8mo
Skills
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