Louise Ping

Sr GTM Specialist at Annapurna Labs

Location n/a
Annapurna Labsex-RealNetworksex-Microsoft

I’m a GTM leader with experience at some of the world’s biggest tech companies — AWS, Microsoft, Adobe, and Apple — and a track record of helping startups scale to IPO.

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I specialize in turning complex technology, like GenAI and cloud infrastructure, into clear, actionable stories that drive growth. I’ve built go-to-market strategies, partner programs, and product positioning frameworks for both global enterprises and startup teams. My edge lies in bridging those two worlds — combining the execution muscle of big tech with the speed and adaptability of late-stage environments. 🧠 Areas of focus: GTM Strategy | Product & Partner Marketing | Messaging & Positioning 🚀 Open to: Advisory and fractional roles with late-stage companies 🤝 Let’s connect if you’re building something ambitious and need help telling your story or gaining traction

Career TimelineNOW → PAST

GTM Index

  1. ANNAPURNA LABSJOB
    1. Sr GTM Specialist
      2M
  2. AMAZON WEB SERVICES (AWS)JOB
    1. Sr. WW GTM Specialist GenA…
      2Y 1M
    2. GTM Specialist for File, E…
      3Y 9M
    3. Category Lead - AWS Market…
      10M
    4. Senior Partner Mktg Mgr, B…
      1Y 4M
  3. IMPINJJOB
    1. Dir of Sales Acceleration
      5M
    2. Senior PMM
      2Y 11M
  4. MICROSOFTJOB
    1. Senior Mgr PMM
      3Y 4M
    2. Channel and PMM
      3Y 8M
    3. Sales and Operations Accou…
      1Y 10M
  5. REALNETWORKSJOB
    1. Dir of Mktg
      6M
    2. Senior PMM (Consultant)
      6M
  6. ADOBEJOB
    1. Senior PMM
      3Y 4M
  7. APPLEJOB
    1. Product Mgr
      1Y 3M

Time in market 26Y 10MOpen 1Closed 13Stints 14

gtmindex.io/p/louiseping

  1. Job: RealNetworks — Director of Marketing · 2010-11 – 2011-05
  2. Job: Microsoft — Sales and Operations Account Manager · 1999-10 – 2001-08
  3. Job: Apple — Product Manager · 2005-04 – 2006-07
  4. Job: Microsoft — Channel and Product Marketing Manager · 2001-08 – 2005-04
  5. Job: Adobe — Senior Product Marketing Manager · 2006-08 – 2009-12
  6. Job: Amazon Web Services (AWS) — Senior Partner Marketing Manager, Big Data · 2018-06 – 2019-10
  7. Job: RealNetworks — Senior Product Marketing (Consultant) · 2010-05 – 2010-11
  8. Job: Microsoft — Senior Manager Product Marketing · 2011-10 – 2015-02
  9. Job: Impinj — Director of Sales Acceleration · 2018-01 – 2018-06
  10. Job: Impinj — Senior Product Marketing Manager · 2015-02 – 2018-01
  11. Job: Amazon Web Services (AWS) — GTM Specialist for File, Edge, and Data Storage services · 2020-08 – 2024-05
  12. Job: Annapurna Labs — Sr GTM Specialist · 2026-06 – present
  13. Job: Amazon Web Services (AWS) — Category Lead - AWS Marketplace Startups · 2019-10 – 2020-08
  14. Job: Amazon Web Services (AWS) — Sr. WW GTM Specialist GenAI Initiatives · 2024-05 – 2026-06

Skills

Strategic MarketingPresentationsChannel StrategyMarket PlanningBusiness ReviewsMarket AnalysisBusiness PlanningEnablementField MarketingStrategic EventsCo-marketingCampaignsMarket ResearchLaunchesValue PropositionsProduct InnovationBusiness DevelopmentStorytellingExecutive-level CommunicationBusiness-to-Business (B2B)

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