Matthew McKinney

About

I lead marketing at FounderNexus, where we help venture-scale founders make better decisions — trusted, stage-relevant rooms where the hardest calls get pressure-tested before they get expensive. I've spent 15+ years bridging emerging technology and marketing execution — most recently leading growth at ArcBlock/AIGNE in agentic AI and decentralized identity, and now co-founding IntentBid (AI proposal engineering for government contractors). I serve on the Steering Committee of the Decentralized Identity Foundation. I take an AI-native approach to GTM: scrappy, compounding channels over big spend, and a focus on narrative intelligence — the story underneath the growth. I write about founder decisions, category-building, and what AI actually changes about how a small team operates.

Company history

1. 
   OfferUpSenior Marketing Manager - B2B2020-11 – 2024-08 · 3y 9mo
2. 
   FounderNexusMarketing Director2026-04 – present · 4 mo
3. 
   Decentralized Identity FoundationSteering Committee Member2025-11 – present · 9 mo
4. 
   ArcBlockMarketing Director2018-07 – 2020-12 · 2y 5mo
5. 
   Canadian Web Hosting Inc.Marketing Director2010-03 – 2017-08 · 7y 5mo
6. 
   AIGNEGTM Engineering, Marketing2024-10 – 2026-03 · 1y 5mo
7. 
   OnMSFT.comTechnology blogger2018-03 – 2023-09 · 5y 6mo
8. 
   ExpresiaDirector of Product Marketing and Strategy2017-10 – 2018-07 · 9 mo
9. 
   ArcBlockHead of Growth2024-10 – 2026-03 · 1y 5mo
10. I
    IntentBidCo-Founder2026-03 – present · 5 mo
11. 
    Go To Market EngineeringCo-Founderunknown – present
12. 
    No-company. (Self-employed.)Co-Founderunknown – present
13. 
    Mike OllefsCo-Founderunknown – present

Skills

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