Aditya Vijay
GTM Engineer | Building outbound systems, AI workflows and revenue infrastructure
About
I started my career in field sales across telecoms, energy and charity campaigns, progressing from door-to-door sales into team leadership. That experience taught me how sales teams actually work: what motivates reps, where process breaks down and why systems only succeed when people genuinely use them. I later moved into B2B SaaS sales, managing full-cycle opportunities, running product demos and selling to senior decision-makers. Over time, I became increasingly interested in the systems behind revenue: how data, automation, messaging and sales execution connect to create predictable pipeline. That interest became practical when I built a lead generation business in the UK ECO sector. I had to design the full GTM engine myself across lead capture, qualification, routing, follow-up, CRM processes, campaign management and sales operations. That was where I first started combining commercial strategy with automation and systems thinking. At Knocklogix, I have taken that further by building and operating systems across: • Lead sourcing, enrichment, validation and ICP scoring • Outbound email workflows and controlled campaign routing • AI-assisted prospect research and personalisation • HubSpot CRM architecture, segmentation and lifecycle management • n8n automations connecting sales, marketing and operational tools • Deliverability controls, suppression rules and campaign-health monitoring • Multi-channel sequences, offer testing and outbound optimisation My strength is combining commercial understanding with hands-on technical execution. I can identify the revenue problem, design the workflow and build the system that supports it. I’m currently growing Knocklogix and InstallsUp, while continuing to deepen my skills across GTM engineering, revenue systems and AI-led automation. I’m also open to the right opportunity where I can learn from a strong team, take on more complex GTM challenges and keep progressing professionally.
Company history
- Utilita EnergySales Representitive2019-11 – 2022-02 · 2y 3mo
- AV EnterpriseManaging Director2019-04 – 2019-11 · 7 mo
- TeamtailorAccount Executive2022-02 – 2023-09 · 1y 7mo
- CredicoSales Team Lead2016-06 – 2019-04 · 2y 10mo
- KnocklogixLead GTM Engineer2025-10 – present · 10 mo
- Go To Market EngineeringLead GTM Engineerunknown – present
- Mike OllefsLead GTM Engineerunknown – present
- No-company. (Self-employed.)Managing Directorunknown – present
- No-company. (Self-employed.)Lead GTM Engineerunknown – present
- Go To Market EngineeringManaging Directorunknown – present
- Mike OllefsManaging Directorunknown – present
Skills
Playbooks
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