Bharath Reddy

Sr. GTM Systems Specialist / Salesforce / Certinia PSA Admin / Data Specialist || 5X Certified || Trailhead Ranger

ICIMSex-Horizontal Digitalex-HCLTech

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Salesforce CRM & Business Systems Administrator: • Experienced in administration, configuration, and application support of Salesforce CRM.

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• Gather and analyze business requirements, collaborating with cross-functional teams and stakeholders to design entities such as custom objects, fields, duplicate rules, assignment rules, and page layouts. • Configure and maintain Salesforce objects including users, roles, profiles, groups, accounts, contacts, leads, opportunities, sharing rules, and custom objects. • Implement and manage security and access controls, including roles, profiles, permission sets, and field-level security. • Design, create, and maintain reports and dashboards to provide actionable insights for business users. • Utilize declarative tools such as validation rules, workflows, approval processes, Process Builder and flows to automate business processes. • Perform data management tasks including importing, exporting, updating, and bulk loading data using Salesforce Inspector, Jetstream, Workbench, Data Loader, and Import Wizard. • Write and edit SOQL queries to extract, analyze, and manipulate Salesforce data. • Take end-to-end ownership of incidents and service requests, identifying root causes and ensuring timely resolution within established service levels. • Support Salesforce users with technical guidance, troubleshooting, and feature configuration, including Assignment rules, Omni-Channel, Chat, and skill-based routing. • Manage Certinia PSA modules including project management, resource planning, timecards, assignments, and milestones, ensuring seamless integration with Salesforce. • Collaborate with senior engineers to investigate recurring technical issues and provide detailed feedback to product teams for bug resolution. • Continuously optimize system performance, streamline business processes, and ensure high user adoption and satisfaction.