Joshua Carter
AVP, Retail Applied Advisory @ Genpact | Helping Retail Deploy Agentic AI at Scale | Driving Digital Strategy & Business Transformation
ex-Partnerhub®About
As a fractional CTO, I lead and operate multiple digital ventures focused on building scalable platforms, intelligent go-to-market systems, and partnerships-led growth engines. I combine strategy, technology, and execution, helping businesses translate ambition into repeatable, compounding outcomes for customers, partners, and stakeholders.I bring a strong foundation in business administration, management, finance, and operations, combined with deep hands-on experience in full-stack development. This allows me to bridge board-level strategy with practical delivery, designing, building, and scaling platforms that drive revenue, efficiency, and long-term competitive advantage.Across my career, I have helped founders and leadership teams launch, evolve, and scale digital products, GTM motions, and partnership ecosystems. My work has been recognised through multiple entrepreneurial and leadership awards, including the Champions of Enterprise and Cultivate Awards.
Company history
- BluehostGTM Engineer2025-11 – 2026-04 · 5 mo
- Partnerhub®Chief Technology Officer2023-01 – 2025-07 · 2y 6mo
- GTMifyAdvisor2026-05 – present · 3 mo
- WysiWeb Developer2016-02 – 2020-04 · 4y 2mo
- CybernovaManaging Director2022-05 – present · 4y 3mo
- GenpactAssistant Vice President (AVP) | Retail Applied Advisory2026-06 – present · 2 mo
- SiteglideWeb Application Developer2016-02 – 2019-08 · 3y 6mo
- GTMifyPlatform Director & Co-Founder2025-01 – 2026-06 · 1y 5mo
- KanopiChief Technology Officer2022-07 – 2023-09 · 1y 2mo
- WysiChief Technology Officer2020-04 – 2025-11 · 5y 7mo
- SiteGurusCo-Founder & Chief Technology Officer2020-02 – 2026-06 · 6y 4mo
Skills
Playbooks
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ex-Kwanzoo Inc - Adaptive Account-Based Advertising (ABA) for Global B2B Enterprises